Two trendy clothing brands are getting a new look.
Today, Candie’s announced its new spokesperson - Vanessa Hudgens! The “High School Musical” star is the latest celebrity to represent the brand. She follows Britney Spears and her highly successful campaigns with the brand. Vanessa is in amazing company - in addition to Britney other past Candie’s spokespeople include Fergie, Hilary Duff, Jenny McCarthy and the Dixie Chicks.
“Ever since I saw Fergie do the ads for Candie’s I fell in love,” Vanessa said. “It’s such an honor to be able to be a Candie’s girl now.”
Candie’s, which was founded in 1981, spans several categories including clothing, shoes, bags, jewelry and accessories and is sold exclusively at Kohl’s and Kohls.com and its affordability was a bonus for Vanessa. “It’s amazing, super cute and very reasonably priced.”
The campaign will debut in the March issues of magazines like Seventeen, Teen Vogue and Cosmopolitan.
Vanessa turned 22 during the shoot and celebrated on set with a big cake the crew had for her. The campaign was shot at the Pink Motel in Sun Valley, CA by fashion photographer Tony Duran. Hudgens poses in the motel’s diner dancing on the counter and in one of the motel’s rooms having a pillow fight. Not a bad way to spend the day - sounds like fun!
And Kelly Osbourne takes over for “Gossip Girl’s” Taylor Momsen as the face of Material Girl, the line created by Madonna and her 14-year-old daughter Lourdes. The affordable line of on-trend clothes, shoes and accessories for tweens and teens is sold exclusively at Macy’s.