Britney Spears Debuts ‘Hold It Against Me’ Video
First Published: February 17, 2011 11:35 PM EST Credit: Jive Records
LOS ANGELES, Calif. -- Britney Spears is back!
The pop princess debuted the music video for her new single, “Hold It Against Me,” on MTV and Vevo.com on Thursday night — and the sexy singer definitely brought her A-game!
In the video – ripe with fast cuts and multiple glaring product placements (including her fragrance Radiance, Makeup Forever, Sony and the online dating site PlentyOfFish.com) — a lean, glammed-up Britney is seen prowling around the futuristic space, surrounded by various TV equipment and rocking a white bridal-esque gown, before slowly ascending toward the ceiling. Brit then shows off her famous abs in her signature white midriff-baring crop-top and her itty-bitty denim cut-off shorts.
Next, it’s a Britney-on-Britney catfight as the singer appears to wage war on… herself (in stilettos, or course), before shooting neon-colored paint at the surrounding TV monitors from her fingertips, flinging color all over her formerly pristine white gown (think: Willow Smith’s “Whip My Hair).
Brit also rocks a black leather mini-dress for the video’s high-energy dance sequence.
CLICK HERE to watch the full video!
Back in January, “Hold It’s” choreographer Brian Friedman – the mastermind behind the superstar’s “Boys” and “Me Against the Music” moves – teased fans by announcing he was excited to “get [Britney] dancing really hard again.”
“She’s had a couple of years where she’s been dancing different styles of dance and it hasn’t been me,” Brian told MTV News at the time. “It’s not necessarily that she hasn’t been dancing, it hasn’t been what I get from her, and what I seem to get from her is this tigress quality. And she prowls.
“She really dominates when she does my choreography, and that’s what I wanted to get back,” he added.
The choreographer faced a bit of heat from Britney’s legions of fans on Thursday (after a 30-second teaser for the video was released) who felt Britney’s footwork didn’t live up to Brian’s boasting.
“Britney Fans… I DIDNT edit or direct the video so please do not place hostility at me if you aren’t happy with what you have seen or see,” Brian Tweeted on Thursday. “Britney worked her a-- off for this video and she and I hope that you all love it.
“Thank U every1 4 the support :),” he later added. “I haven’t seen the vid yet, all I know is how Brit was on set & she was FAB! FEMME FATALE will be incredible!”
AH Nation Poll: What did YOU think of Britney’s new video? Did it live up to your expectations? Click HERE to vote!
“Hold It Against Me” is the first single from Brit’s upcoming album, “Femme Fatale,” which is slated to drop March 29.
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