Lady Gaga has already put her name behind Polaroid and Heartbeats earphones and now she’s set to release her own fragrance.
According to Women’s Wear Daily, Gaga has signed a licensing deal with Coty Inc. to create her own fragrance line.
Stephen Mormoris, senior vice president of global marketing for Coty Beauty, told WWD that Gaga is a “phenomenon” and “a fascinating cultural force.”
Further details about the singer’s upcoming scent remain under wraps.
On Sunday, the singer caused a commotion at the MTV VMAs when she wore a meat dress designed by Franc Fernandez, which Access Hollywood confirmed was made of real meat.
On Monday’s Season 8 premiere of “The Ellen DeGeneres Show,” Gaga explained the meaning behind her curious couture.
“It has many interpretations but for me this evening if we don’t stand up for what we believe in and if we don’t fight for our rights pretty soon we’re going to have as much rights as the meat on our bones,” she said.
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