New Merchandising For ‘New Moon’

Twi-hards can now declare their Team Edward or Team Jacob allegiance in fashion.

Nordstrom’s “The Twilight Saga: New Moon” apparel and jewelry line is now available for pre-order online and will be available in stores beginning October 15.

Created by Awake, Inc. for Nordstrom, “The Twilight Saga: New Moon” apparel collection includes T-shirts, tanks, hoodies, dresses and jackets in the style and spirit of the film. The collection of silver and gold-plated fashion jewelry created by N.E.C.A. for Nordstrom includes necklaces, bracelets, earrings and key chains.

Fanpires can also purchase full life size cutouts of either Robert Pattinson as Edward, or Taylor Lautner as Jacob. Also available is make-up from Luna Twilight, which includes “Body Glow,” and “Just Bitten Staining Balm.”

If that’s not enough to get fans howling, the retailer will also hold an online sweepstake for tickets to the movie’s November 16 LA premiere, offer advanced movie screening tickets as gifts with purchase, and host in-store styling events.

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